Course Details

Personal Branding Fundamentals


After Completing This Course You Will Be Able To
Understand the importance of building a powerful personal brand
Define your motivation for your personal brand and develop a clear, consistent voice
Develop and implement a successful personal brand campaign
Find what makes you special and unique to your audience and create a solid differentiator
Build your own brand story and tell it with pride and confidence
Overcome imposter syndrome and have confidence in your abilities
Embrace your imperfections and identify new and exciting opportunities
Master the evolution of your personal brand
Work with brand advocates and sponsors to amplify and accelerate your brand
Start your own blog, create videos on social media and use Linkedin to promote your personal brand
Establish an influential presence and master networking events and opportunities
About This Course
Master the fundamental skills needed to create and maintain your unique personal brand. This course details the essential do’s and don’ts when creating a personal brand and outlines how to plan and implement your own brand campaign strategy with pro tips and tactics.

Conquer the top 5 Golden Rules in personal branding, learn all about self-promotion, audit and improve all of your audience touchpoints and choose an appropriate mentor that will compound your success. You’ll even explore the basics of maintaining your appearance, holding a compelling conversation and the importance of networking as an essential form of marketing to create a personal brand that people will identify with and remember.

This course was created by Madecraft. We are pleased to offer this course in our library.

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What You Will Learn
How to create a genuine brand that people can identify with
How to build a strong network of people and make relationships a priority
How to remain agile and adaptable as your brand evolves
How to master the art of self-promotion
How to build a personal brand on your core values
Goldie’s IDEAL method to creating a powerful personal brand
How to choose the perfect mentor for your brand
Plan and implement your personal brand campaign strategy
How to manage your appearances and handle conversations like a pro
Why Learn With Goldie Chan?
Branding & digital marketing expert with 10+ years experience in tech and entertainment. Working with Fortune 500 C-level executives & serving on the Producer's Guild of America's New Media Council, she has been called the "Oprah of LinkedIn" by Huffington Post.

Who Is This Course For?
Anyone wanting to develop a personal brand
Freelancers wanting to build a strong personal brand
Entrepreneurs trying to grow their reach
Influencers wanting to grow their brand
Small business owners trying to sell more products
Brands wanting to build a strong network
Anyone interested in becoming a personal brand manager
Beginner to Intermediate
Access to Internet
Computer / Laptop / Mobile Device
What Is Included?
Immediate unlimited access to course materials
30-day money-back guarantee
Exercises and quizzes to help you put theory into practice
English Closed Captions
Suitable for mobile or desktop
A badge to showcase your expertise on your profile page upon completion

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